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If you have driven down West 12th Street in Sioux Falls, chances are you have noticed the wall of lift kits, fender flares and tricked out trucks for which Next 2 New Automotive has become known. But what else do you actually know about them? This business is like an iceberg, with all the greatest features of it buried beneath the surface. Far more than just vehicle purchases happen under this roof, and an amazing atmosphere that comes second to none will open your eyes to a new Next 2 New Automotive. Owner, Kelly Inberg, has an amazing business sense that allows his business to be continually successful. He uses three main principles to achieve highest results: great customers, great staff, great inventory. You might be surprised with what you will discover about Next 2 New Automotive.

Inberg did not set out to have a dealership as his full time career, which makes his business sense even more impressive. Starting out as a hobby to supplement his farming habit, Inberg created a reputation of treating people right when it came to his personal car sales. This gave him the idea to branch out from personal car sales to owning a dealership. When he found a location in Sioux Falls that would someday turn into the first location of Next 2 New Automotive, he had no idea his business would grow as much as it did. Once the current location on West 12th Street became available to purchase, he jumped all over it knowing he would someday need the space for his ever expanding dealership.

Today, Next 2 New Automotive is known for much more than just being the right place to purchase your next vehicle. It’s also the best place to get repairs, maintenance and customization. Want to jazz up your ride? They recently built a new tint booth that is immaculate and makes the addition of tint an easy one. Have a restoration project? Ask about their interior restoration. With a full service shop on site, and the option to do bed liners, window tint, exhaust, wheels, tires, paintless dent repair, or just the usual oil change, Next 2 New Automotive has customers covered from start to finish. Inberg has an amazing staff that will help customers through the little hiccups or through the overhauls that may put the bumps in the road financially. Not only will they let you know if something is wrong during a routine oil change, they will also let you know if it is something that can be fixed down the road, or if a loaner vehicle is going to get to you back to work. Don’t worry though, they have those on hand and ready for when the time is needed! For the customer, understanding and comfort are the top priorities of Service Manager, Jared Boyer. He wants you to know what is broken, and why it needs to be fixed. Boyer’s process has a large focus on safety for the customers and their passengers.

Along with an amazing staff, Inberg’s dedication of taking care of his employees makes for a great customer service experience. His employees are happy to help any customer find what they are looking for, and are willing to work with them to make their dreams come true. These customers come back time and again and sometimes bring their friends with them. There must be something that continuously brings people back, and Inberg’s belief is that his staff, atmosphere and inventory are the cause. Most car dealerships are white washed, modern and uncomfortable for customers. Next 2 New Automotive is the complete opposite. With the big trucks ready to take on any backroad challenge, they’ve got the wild game mounts and lodge feel in the customer lounge to make customers feel right at home.

If you are still wondering if this is the dealership you want to do business with, how about an owner who would rather help customers than be in his office? Inberg can be found in the lounge asking customers about their day while they wait for their vehicle to be serviced, or to see how his staff is treating customers. This process helps Inberg ensure that every customer leaves satisfied and comfortable to become a “lifer” of Next 2 New Automotive.

Great inventory is another great feature of Inberg’s business model. With the capabilities that come with the full service shop, he is able to do any repairs or customization in house, which takes all the work out for the customer. If anyone who has looked into the cost of lift kits, fender flares, large tires, etc. they know the financial strain that comes along with it. Having the work and parts hunt taken out of the equation, the customer gets the exact look they wanted without the hassle. And being a hunter himself, Inberg knows what customers in this niche are looking for. Also, as Boyer is well versed in all things diesel, this shop is truly a gem for this South Dakota community.

Next 2 New Automotive is much more than just automotive sales. They have the staff that doesn’t want to send you home with something you won’t like down the road. Plus, with the most affordable full-service oil changes in town, you will want to check them out. Discover what others have been talking about with the team at Next 2 New Automotive.

March 2016

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